PJ Eby: The Leverage Point & the Million-Dollar Question
I'd like to direct you to a groundbreaking 2-hour interview Jack Born and Bryan Todd did with PJ Eby. PJ is a mindhacker extraordinaire and I love his "engineering way" of slicing through mental cobwebs.
We've posted a 2+ hour interview in the Renaissance Club members' area. You can get the highlights for free here.
In the interview PJ tells you:
- Why the idea that "different things work for different people" is actually a MYTH, the hidden reason why it SEEMS to be true, and why this will produce a *breakthrough* in your focus and decision-making
- The outrageous secret of finding leverage points *everywhere* in your business, that INSTANTLY turns your biggest problems into your greatest opportunities
- Why arriving at the right conclusions about your business is *not* a matter of luck or raw intelligence… and what the real difference is between those who succeed, and those who struggle. (Hint: it's something anybody can do… as long as they're not afraid of feeling silly or uncomfortable.)
- Exponential Priorities – the simple system of decisionmaking that delivered million dollar projects in record time, and makes it literally IMPOSSIBLE to have conflicting goals or unclear priorities.
- The Million Dollar Question – a simple, but surprisingly controversial question that "cuts the crap" and confusion out of your vague goals and wishes… but only IF you dare to ask it!
- What simple thinking process Bryan Todd *swears by* for product and event planning, that he calls, "the single most productive 20 minutes of the entire week, [that sets] the stage for everything…. Without it, [I'd be] sunk."
I first met PJ at my own 80/20 seminar. His Leverage Point approach is all about systematically separating the "trivial many from the vital few" in choosing what parts of your business to focus on when – not by guesswork and opinion, but by systematic evaluation.
This interview is perfect for you if: (1) You're working hard, but not getting the results you'd like, (2) you feel overwhelmed because you know there are at least a dozen things you HAVE to do to make progress, but you just can't figure out where to START… let alone how you could ever FINISH all of it; (3) you want more control and focus in your existing business, so that you can really "take it to the next level" and create a financial and personal life that gives you the freedom and fulfillment you deserve.
If any of these things apply to you, you're in for a MAJOR revelation, beginning with just ONE simple idea that will massively increase your ability to prioritize and focus where your smallest actions can have the biggest effect … at your own personal Leverage Point.
If you're a Renaissance Club member, just click here to go straight to the members' area and hear the interview.
If you're not a Renaissance Club member, click here to become one now, and receive this interview (a $147 value) as a free bonus.
Sincerely,
Perry Marshall
p.s. This 5-minute highlight from the interview illustrates an unusual study on peak performing swimmers and why the "difference that made the difference" was not effort or training.
Get 4 More Highlights of PJ Eby's The Leverage Point
On these 4 highlight audios you'll hear PJ explain:
- The IDOC technique he developed for breaking through mental roadblocks
- Why the limiting factors holding us back are usually internal, not external
- How it is that you might be held back by "what pushes you forward"
- Why it makes sense to view your inner dialogue as queries a programmer runs on a computer
